Digital Marketing Senior Analyst (Boadilla del Monte)

About the Role Lea atentamente toda la información sobre esta oportunidad y luego utilice el botón de solicitud de abajo para enviar su CV y su candidatura. Santander Corporate & Investment Banking (SCIB) is looking for a Digital Marketing Senior Analyst based in our Boadilla Headquarters in Madrid. Key Responsibilities Digital campaign management: Plan, execute and optimize multi‑channel campaigns (LinkedIn, web, email, paid media, etc.) Performance & analytics: Track, analyze and report KPIs (traffic, engagement, conversion, ROI), extracting actionable insights Channel optimization: Continuously improve performance across owned and paid channels based on data‑driven decisions Content strategy with performance mindset: Support content creation aligned with business goals, ensuring measurable impact Lead generation & monetization: Contribute to initiatives focused on client acquisition, engagement and commercial impact Stakeholder collaboration: Work closely with global business teams to align marketing initiatives with strategic priorities Digital ecosystem management: Support the use and optimization of tools such as CRM, CMS and marketing automation platforms What You’ll Bring Professional Experience 3‑5 years of experience in digital marketing, performance marketing or growth marketing (Required) Proven experience managing and optimizing digital campaigns and channels (Required) Experience in data analysis and KPI‑driven environments (Required) Previous experience in financial services is a plus (Preferred) Education Bachelor’s degree in Marketing, Business, Economics, Advertising, Journalism or similar (Required) Strong digital marketing background (Required) Languages English: Professional working proficiency required (C1 or above) (Required) Hard Skills Strong analytical mindset with ability to translate data into insights and actions (Required) Solid understanding of digital marketing channels and funnels (Required) Experience with web analytics tools (e.G. Google Analytics), CRM tools (e.G. Salesforce) and CMS platforms (WordPress, Drupal) (Required) Knowledge of paid media and social media performance (LinkedIn especially) is highly valuable (Required) Soft Skills Ability to manage multiple projects simultaneously and set clear priorities Ability to demonstrate initiative and adaptability Strong stakeholder management and communication skills High attention to detail, execution and excellence Proactive, hands‑on and results‑oriented mindset Other Information If you want to know more about us, follow us on Value Your Impact We’re a team enabling global opportunities and broad career paths Flexibility that works. Hybrid working models—some days remote, some days onsite with your team—along with adaptable hours Learning for life. Access hundreds of courses on our platforms, including exclusive access to our global learning space: Santander Open Academy Competitive rewards. Highly competitive salary with performance‑based bonuses Financial advantages. Preferential banking terms, special interest rates on loans, life insurance, and more Your health is our priority. Via BeHealthy wellness programme, promoting holistic wellbeing We know family is everything. Childcare support and family‑friendly programmes tailored to each life stage Extra benefits. Gym/WellHub membership, medical centers, meal subsidy, parking, shuttle service, exclusive discounts and offers for Santander employees Local Compliance Santander is proud of being an organization that provides equal opportunities regardless of age, gender, disability, civil status, race, religion or sexual orientation. xhfqzwm We are committed to providing an inclusive and accessible application process for all candidates. #J-18808-Ljbffr Postúlate en Kit Empleo: kitempleo.es/empleo/6uauhs